Market Photo Workshop at the Joburg Fringe
This year the Photo Workshop takes part in the Joburg Fringe featuring works by its alumni. Photographers include Lebohang Kganye, Jerry Gaegane, Chris Stamatiou, Phumzile Nkosi, Cornell Tukiri, and Mpho Mokgadi.
The Market Photo Workshop booth will allow for the Photo Workshop alumni to display and sell their photography prints. In addition, this booth will present the many ways in which Market Photo Workshop serves as a critical alternative photography space while still preparing potential photographers for a competitive, dynamic, and rigorous industry.
About Joburg Fringe
To formally participate in art fairs, galleries are required to cough up loads of bucks. Participating to make money from sales and showcase their latest discoveries, they are naturally inclined to show works capable, in the main, of generating serious commercial incomes. Not so for a fringe event, this can strut its stuff on a floor space that costs a fraction of the Fair’s real estate. It is mainly underexposed artists – relishing the possibilities for exposure – who use the Fringe. However established and well-known contributors often join fringe events to participate in an alternative platform with fresh talent thereby boosting their street cred.
Fringes and fringers are by nature opportunistic, feeding off the buzz that is generated by the staging of an art fair, busking for the audience who pitched up for the main event. The stage is set, the public is in an art-hungry frame of mind and the international buyers are in town looking for good work – and, of course, looking to the fringe for little-before-seen artworks and ideas.
For more information, please contact:
Bianca Mońa: Manager: Public Programmes and Development
T +27 (0) 11 834 1444
E-mail: biancam@marketphotoworkshop.co.za